A clear process for better decisions and useful work.
Every engagement starts with understanding your business and ends with a review of the evidence. Here is how the work runs, and what depends on the scope we agree in writing.

A clear split of responsibility
AI helps with the work, and people review it. Heatleads owns the marketing and qualification systems we agree to run. Your team owns the sales conversation and everything after it.
Agreed marketing
The marketing activity written into the signed scope.
Lead qualification
Sorting enquiries against the criteria we agree with you.
Conversion systems
Website pages, enquiry paths and tracking that are part of the agreed scope.
Personal sales follow-up
Replying to and speaking with the people who enquire.
Closing
Proposals, pricing, negotiation and winning the work.
Support and fulfilment
Looking after customers and delivering the service you sell.
AI assists, people review.
AI-assisted output is checked by a person before it is used. We do not guarantee revenue, rankings, lead volume or timetables.
Human review
AI-assisted output is reviewed by a person before use.
Scope first
Channels, experiments, reporting and integrations follow the signed scope.
Agreed ownership
Accounts and paid custom assets follow your agreement and disclosed third-party licences.
Start with a conversation.
The free 30-minute fit conversation is a chance to see whether working together makes sense. It is separate from any paid discovery, audit or implementation work.
The consultation page explains how to get in touch. Asking for a conversation does not confirm an appointment or a time.
What to expect
A free 30-minute fit conversation
A short, no-obligation conversation about your business and goals.
Paid work is scoped separately
Any discovery, audit or implementation is agreed in a proposal first.
No guarantees
We do not promise revenue, rankings, lead volume or timetables.